Yesterday, I blogged about the use of microblogging to improve productivity in an organization. Today, I focus on microblogging to improve connectivity within an organization.

In a recent blog post about using a microblogging application such as Yammer for communities of practice and knowledge management practices, Renata Gorman writes:

This feeling of connectedness creates more engagement on your part so you continue to answer Yammer’s question: “What are you working on?” Soon, people see your updates and reach out to help you, you see others’ updates and reach out to help them. It is like you belong to one big Borg brain (if you are a StarTrek fan).

Gorman pegs Yammer as a tool that captures context, content and experts and she is right on the money. In my opinion however, it has one small little drawback: you have to search Yammer to get the entire picture of who’s working on what.

Enter Enterprise Collaboration Tools from Brainpark which aim at making the workplace more collaborative, transparent and efficient by injecting information into the workflow. You no longer need to search for who is working on the same thing as you; the right information is pushed to you at the right time, creating what Brainpark calls business sense. The Brainpark model is making waves, earning the technology industry’s prestigious Red Herring Global 100 Award.

References:

Microblogs (Yammer) for Communities of Pratice (CoP) and Knowledge Management (KM) | Renata (Reni) Gorman’s Blog | 10 April 2010
Enterprise Social Networking Startup Wins Red Herring Global 100 Award | Brainpark Blog | Mark Dowds | 26 January 2010

This post is cross-posted with Brandon Hall’s Workplace Learning Today